Blogging Our Way to Number Nine
One of the things I enjoy about living in Nashville is finding our city in the top five or 10 of so many national rankings. Seems like every few weeks we’re at or near the top of some ranking I never even knew existed.
Kudos to Ryan Underwood, national editor for the Tennessean and curator of The Online Buzz, for discovering that Nielsen has ranked Nashville as ninth among the top US markets for adults who have read or contributed to a blog within the past month. Our 11 percent participation rate puts us ahead of the national average by a mere 3 percent and only 4 percent behind top-ranked Austin. Ryan speculates that Nashville’s strong showing might derive in part from the “MySpace.com blogs of aspiring singer-songwriter types.”
Nielsen also publishes some other interesting 2007 year-end trends, but I didn’t see Nashville listed on any of their other rankings. We’re not even in the top 10 US markets for adults who have downloaded music/listened to audio clips online within the past month. Must be all the live music and locally produced CD’s that keep us from downloading so much as the others.
What’s your take on Nashville in the rankings?